REAL ESTATE BUSINESS
Australia’s leading real estate news service REB has unveiled its definitive new ranking, shining a spotlight on the fastest-growing independent and franchise property management businesses across Australia. These trailblazing agencies reveal their key growth in our latest benchmark ranking: Stellar Agencies.
Stellar Agencies 2025 reveals how dynamic new agencies are rapidly building their rent rolls and winning market share in the competitive residential rental market.
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For a clear picture of the future of property management, agencies can look to the most successful new entrants who have carved out a growing market share in Australia’s innovative and growing rental market.
Launching any new business can be a challenge, but winning tightly held rental properties from incumbent real estate groups is even harder. In its newest ranking, REB’s Stellar Agencies reveals how the best and brightest in Australia’s property management industry are growing their rental rolls at the expense of large and established competitors, giving a glimpse into their groundbreaking strategies.
Needless to say, building a sustainable real estate business is more than just winning over investors. At its core, it is about finding a balance between outstanding services to both the property owner and tenant while running a lean, efficient business.
As it becomes more difficult to attract talented professionals to the property management industry, business leaders must develop an innovative business ecosystem to find these efficiencies, scale the output of their team members and enhance productivity in the face of a rapidly changing workforce.
REB’s Stellar Agencies ranking not only serves as a blueprint for every aspiring new agency but is a clear signal to established operators as to how ambitious and resourceful newcomers are claiming territory.
The Stellar Agencies ranking identifies new agencies that have leveraged emerging technology, business processes and marketing strategies to distinguish themselves from their competitors and offer a strong value proposition to owners and renters.
There were two key metrics that provided the ranking: properties under management in FY24 (PUM) and a growth ranking. Every agency has also received an efficiency score to contextualise the scores they receive. Market research agency, Agile Market Intelligence, has used these metrics to independently rank the agencies.
Stellar Agencies had a total of 7,785 properties under management during the financial year ending 30 June 2024 (FY24).
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FAVOUR AUTOMATED PAYMENTS OVER A TRUST ACCOUNT
4/10 STELLAR AGENCIES START WITHOUT A TRUST ACCOUNT
One of the notable trends amongst the fastest-growing new agencies is the decision to start without a trust account. This finding indicates that there is an appetite for new businesses to run their rent roll without the burden of managing payments through a trust account.
Four of the fastest-growing 10 agencies have opted for a property management platform built around automated direct payments. While running a trust account remains the preference for the majority of new agencies, the opportunity to start a new agency without a trust account is attractive.
Interestingly, agencies without a trust account achieved the highest average efficiency score of 142.35 properties per property manager.
Note: The number of property management software providers sums to 11 as Areal Property uses both PropertyMe and Inspect Real Estate.
The top achievers
Top-performing agencies based on properties under management.
REB STELLAR AGENCIES 2025
| Rank | Agency | Agency principal | State | Property management software | Property managers | Properties under management FY24 | Growth score | Efficiency score |
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Disclaimer: Real Estate Business has undertaken a process to ensure the accuracy of data used to formulate the REB Stellar Agencies 2025 ranking. Data for the ranking was supplied by individual agents, offices and/or head offices. While Real Estate Business has made every attempt to validate the accuracy of the data, any errors or omissions are the ultimate responsibility of the company or individual that supplied the data and any associated information. To the full extent allowed by law, or the ranking participants, its publisher Momentum Media and Momentum Media employees excludes any liability for any loss or damage sustained by readers arising from the supply, use, or promotion of the REB Stellar Agencies ranking.
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