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REB Innovation Awards 2027

Celebrating the innovators shaping the future of Australian real estate.

Register your interest today to receive priority access and be the first to know when submissions and nominations open.

About the Awards

Recognising the people and businesses redefining real estate

Innovation has become the defining advantage in today's real estate industry. From adopting transformative technologies and streamlining operations to creating exceptional client experiences and leading high-performing teams, the organisations that continue to evolve are the ones setting the benchmark for the profession.

The REB Innovation Awards recognise those leading that evolution.

Returning in 2027, the awards will once again honour the agencies, businesses, proptech providers, networks, buyer's agents, property managers, and professionals driving meaningful progress across Australian real estate.

The REB Innovation Awards are Australia's leading recognition program dedicated to celebrating innovation across the real estate profession.

Each year, the awards bring together the industry's most progressive businesses and professionals to recognise the ideas, strategies, and technologies changing the way real estate is bought, sold, managed, and experienced.

The program showcases excellence across every corner of the industry—from independent agencies and national brands to proptech innovators, buyer's agents, property managers, networks, aggregators, and the professionals leading them.

Innovation looks different for every business. It might be a new technology that transforms client service, a smarter operational process that drives efficiency, a marketing strategy that delivers outstanding results, or a leader who continually challenges the status quo.

Whatever form it takes, the REB Innovation Awards celebrate those who aren't satisfied with simply following industry trends—they're creating them.

Being recognised is more than receiving an award. It is an independent endorsement of your achievements, your leadership, and your contribution to advancing the Australian real estate industry.

Promo reel

See the REB Innovation Awards in action

REB Innovation Awards promo reel
Why Register Your Interest?

Be among the first to prepare for 2027

The most successful award submissions don't come together overnight. By registering your interest, you'll receive exclusive updates and early access before the official launch of the REB Innovation Awards 2027, giving you more time to prepare a compelling submission and maximise your opportunity for success. Planning ahead allows you to gather supporting information, document achievements throughout the year, and prepare an entry that truly reflects the impact you've made. Whether you're considering entering yourself, nominating a colleague, or recognising your business, registering your interest ensures you'll never miss an important update.

Early notification
Early notification when submissions and nominations officially open.
Key dates
Key award dates and important deadlines delivered as they are announced.
Category updates
Category announcements and eligibility updates as the program takes shape.
Judging guidance
Judging information and submission guidance to help you prepare with confidence.
Practical tips
Practical tips to help strengthen your entry throughout the year.
Event news
Finalist announcements, gala updates, and event news as they break.
Exclusive communications
Exclusive communications throughout the awards program so you never miss an important update.
Why Enter?

Showcase your achievements on a national stage

Every year, businesses across Australia invest enormous amounts of time, effort, and creativity into improving the way they operate and serve their clients. Too often, those achievements go unnoticed outside their own organisation. The REB Innovation Awards provide an opportunity to change that. Entering the awards allows you to showcase your innovation to the wider industry while receiving recognition from an independent panel of respected judges. For many finalists and winners, the recognition extends well beyond awards night — it becomes a powerful business asset long after the trophies have been presented.

Build credibility
Build credibility with clients, partners, and prospective customers through independent recognition.
Strengthen your brand
Strengthen your brand and differentiate your business in a competitive market.
Celebrate your team
Celebrate your team's achievements and boost employee engagement.
Demonstrate commitment
Demonstrate your commitment to innovation and continuous improvement.
Marketing and PR
Generate valuable marketing and PR opportunities beyond awards night.
Attract talent
Attract high-performing talent who want to work with industry leaders.
National positioning
Position your organisation among Australia's most respected real estate businesses.

Register your interest

Be among the first to receive exclusive updates, submission information, category announcements, and everything you need to prepare for the REB Innovation Awards 2027.

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Your next opportunity starts here

The future of Australian real estate belongs to those prepared to innovate, adapt, and lead.

If you're striving to raise the benchmark for the industry, the REB Innovation Awards are your opportunity to gain the recognition your achievements deserve.