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Raine & Horne taps new CTO to supercharge tech frontier

By Zarah Torrazo
06 June 2023 | 7 minute read
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To stay “ahead of the curve” on the innovation front, the network has added a tech industry expert to its executive slate.

Ken Aoyama has been appointed as Raine & Horne chief technology officer, bringing extensive experience from tech heavyweights and Sydney-based start-ups to the network.

The latest addition to the brand’s executive slate brings an impressive track record, having held notable positions at renowned companies such as Microsoft and Citi.

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His experience further extends to global SaaS vendor, Cybozu, valued at $1 billion, where he made significant contributions to its success. Additionally, Mr Aoyama has served in diverse roles as a product manager and chief product and technology officer, bringing his expertise to start-ups worldwide, as reported by the network.

Mr Aoyama expressed his enthusiasm for stepping into the role, stating, “based on my track record, I am confident in my ability to contribute my expertise in modern technology utilisation and efficient delivery of client-focused SaaS products to the growth and success of Raine & Horne”.

The network not only highlighted Mr Aoyama’s expertise in delivering cutting-edge SaaS B2B platforms across diverse industries, including proptech, legaltech, regtech, no-code platforms, and collaboration, but it also underscored the impressive financial results achieved by these platforms which generated substantial revenue, ranging from $30 million to $150 million in annual recurring revenue (ARR).

By leveraging modern technologies and prioritising the delivery of SaaS products that offer tailored user experiences for target clients, Mr Aoyama has consistently achieved rapid development and deployment cycles,” the network stated.

The network holds high expectations that Mr Aoyama’s expertise will have a substantial impact on enhancing Raine & Horne technology intranetwork offerings — which includes artificial intelligence (AI) and social media marketing tool Amplify and digital marketing application DigiKitPlus.

“Amplify and DigiKitPlus form the foundation of Raine & Horne’s current IT solutions, addressing critical gaps and providing agents and property managers with unrivalled solutions that cannot be obtained elsewhere,” Mr Aoyama noted.

While Mr Aoyama lauded the network’s “unwavering commitment to innovation and leveraging the power of technology” that touts “a comprehensive range of IT solutions”, he noted the brand acknowledges it “cannot afford to rest on its laurels”.

To further drive innovation and enhance the network’s technology offerings, Mr Aoyama has set his sights on “strategising and implementing cutting-edge technology solutions”, which involves leveraging modern technology stacks, managing IT operations on a daily basis, ensuring security measures and policies are up to date, and providing technical support.

“To expedite these efforts, I have assembled a top-tier technology team to swiftly deliver these IT offerings,” he said.

In addition to bolstering Raine & Horne’s existing IT offerings, Mr Aoyama revealed plans to leverage “next-gen AI technology” to “deliver additional value to the network”.

“I’d like to identify new target segments for us to provide more fit-for-purpose user experiences to widen the technology gap between us and our competitors,” Mr Aoyama noted. Notably, this will not be the first time the tech expert has successfully completed this feat.

The network cited the expert’s pivotal role as the leader of a technology team at MyHomeVault that created a home owner-centric proptech SaaS product which enabled home owners to store all their property information in the proptech firm’s platform, utilising cutting-edge AI deep learning technology through a “scan home” feature.

Head of network Mindy Powell-Hodges, who also joined the brand’s executive roster earlier this year, said Mr Aoyama’s appointment reaffirmed the network’s commitment to “providing our offices and their clients with unique and cutting-edge technologies”.

“We are proud to own the intellectual property behind our innovative products, and Ken’s expertise will help us stay ahead of the curve," Ms Hodges stated.

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