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Home of the REB Top 100 Agents

Set goals like a top agent

By Hannah Blackiston
17 November 2016 | 5 minute read
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Principal of LJ Hooker Claremont, Western Australia, Vivien Yap, got her first break in real estate when a friend asked her to sell his house. Since then, she’s gone from strength to strength.

Speaking at AREC 2016, Ms Yap said her success comes down to a combination of determination and goal setting.

In her first year in real estate, Ms Yap wrote more than $850,000 in fees and in her second, this had jumped to well over $1.7 million.

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“In my third year, I wanted to crack the $2 million [mark], so I did,” she said, adding that she wrote around $2.5 million in her third year of business.

When she was asked to speak at AREC for the first time in 2014, Ms Yap said she hadn’t even heard of the conference.

But the event proved to be a game changer. She walked away from AREC 2014 feeling inspired to achieve “better than what I was doing”.

“Immediately when I went home, I decided I’d love to be number one in my state, and I made it,” she said.

Real estate coach Tom Panos also weighed in, saying he believed setting goals is one of the most powerful tools agents can use to further their career.

“One of the best things I’ve seen top agents do is to write their yearly goal on the top of their page each day,” Mr Panos said.

“The reason why is it makes sure their to-do list is in line with their 12-month goal ... sometimes you can get busy being busy.”

Mr Panos said agents who get caught up in daily tasks and find they lose sight of their goals should set goals to allow them to “have a clear vision”.

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