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McGrath Estate Agents has opened a new office in Cooma, NSW, as part of its expansion plans into key regional lifestyle areas.
The group confirmed the new office opening on 23 July. It makes the third new regional office in the past two months, following an office opening in Albury/Wondonga and Mansfield in Victoria.
According to a statement, McGrath Cooma will be headed up by principal Shannon Fergusson and his wife Rachel, and will service the area from Michelago in the north to Delgate in the south, and Bemboka in the east to Thredbo in the west. Key suburbs will include Cooma, Bredbo, Berridale, Jindabyne and Thredbo.
“We are very excited about the transition to the McGrath brand,” Mr Fergusson said.
“We already have a strong market share in Cooma; however, we wanted to expand our business and offering into new markets. It was obvious to us, after careful consideration, that McGrath would provide us [with] the tools to reach a wider audience. Their ability to help us tap into a stronger database through their sophisticated marketing channels will be a huge benefit to both our vendors and our landlords.”
Commenting on the new office opening, McGrath Estate Agents founder John McGrath said: “COVID has definitely accelerated the ability to work remotely, and areas within a two-hour radius of large towns and cities, I believe, will be very much sought after, particularly as a commute has never been easier with new infrastructure that connects the modern worker more readily and easily.”
Christopher Mourd, head of franchise network for McGrath Estate Agents, added: “We see real growth and opportunity in these key regional areas as they have outperformed their capital city counterparts through COVID.
“The Snowy Mountains of NSW are a key lifestyle market for our ACT and NSW client base, who are increasingly attracted by its relaxed way of life, affordable housing and sense of community. Cooma is central to this market, serviced by a local airport, excellent infrastructure and connectivity, the Goulburn Bombala Rail line as well as good health and educational facilities.
“The region traditionally is a mixed grazing area; however, it has benefited greatly from the Snowy Hydro Scheme, and the ski resorts within an hour of Cooma.
“However, 2020 has seen the full approval of the nation’s largest renewable energy project, Snowy 2.0, which is expected to create more than 2,000 jobs during the construction peak, with thousands of jobs generated indirectly.
“With its added employment opportunities, we believe it offers excellent opportunity for growth in the next few years as a major regional hub for tree changers and young families.”
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Emma Ryan
Emma Ryan is the deputy head of editorial at Momentum Media.
Emma has worked for Momentum Media since 2015, and has since been responsible for breaking some of the biggest stories in corporate Australia, including across the legal, mortgages, real estate and wealth industries. In addition, Emma has launched several additional sub-brands and events, driven by a passion to deliver quality and timely content to audiences through multiple platforms.
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