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REA Group, parent company of realestate.com.au, has announced several key appointments to its expanding media and marketing business.
Monique Knoblanche, formerly of MKB Creative, is the group’s new video and creative manager. She is based in Sydney and leads the video production team.
Chloe de Ridder, from Hardie Grant Media, joins as a managing editor.
They join other new appointees including former MCN digital director, Kath Sroka, who takes on the role of executive manager – marketing and Sarah-Belle Murphy who comes on board as an executive manager – media product from ARN, where she was national digital director.
Executive general manager of media and marketing, Elizabeth Minogue, said she is thrilled with the calibre of people joining the team.
“We have a total average unique audience of 5.9 million visiting realestate.com.au every month to be inspired, entertained and make informed property decisions,” Ms Minogue said.
“Now that we have a bigger team, we can create even more entertaining and informative content while connecting other brand partners to our highly engaged audience.
Ms Minogue said she is excited about what the group’s new content strategy will offer its brand partners and consumers.
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