A 40-year-old regional NSW real estate agency will join forces with one of Australia’s most innovative boutique real estate agencies.
Maitland’s Tony Cant Real Estate will come under the brand of franchise group, Starr Partners, and rebrand as Starr Partners Maitland.
Director Andrew Cant says the move will take Tony Cant Real Estate’s already thriving business to the next level.
“The industry is changing, but so is how people are looking to buy and sell property. The move to join Starr Partners means we can keep up with the industry and continue to excel in what we do,” he said.
He also said that the move to Starr Partners was a “natural choice”.
“When Tony Cant Real Estate started, the internet didn’t exist,” Mr Cant said.
“Forty-odd years later, it has become the single most important marketing tool for properties and for agents’ profiles, we can’t ignore it.
“It’s no longer just as simple as having a website and advertising a property online in the traditional way, marketing is quickly crossing over into social media and other online channels. Now it’s more important than ever to be online and very few independent agencies have access to world-class resources. Joining an innovative boutique group such as Starr Partners ensures we can be on the front foot and futureproof our business for the next 40 years.”
Starr Partners won REB’s 2016 award for Boutique Network of the Year and CEO Douglas Driscoll won Thought Leader of the Year.
Similarly, Tony Cant Real Estate has been the recipient of seven community choice awards for ‘Most Outstanding Real Estate Agency’ in the Hunter region.
Mr Driscoll said he is pleased with the latest edition to the Starr Partners network.
“The Tony Cant Real Estate team are of the highest pedigree, having a proven track record and many years of experience in the Maitland area,” Mr Driscoll said.
“I know they will make a quality addition to our strong network of offices in NSW.”