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Ray White NSW corporate leader returning to agent role in lucrative Sydney market

By Tim Neary
24 October 2018 | 11 minute read
Andrew Crauford reb

One of the top leaders in the Ray White Group is heading back to his roots after a successful two-year stint running Ray White’s 90-strong office network in Sydney Metro.

Andrew Crauford, husband to Emma and father to three sons, is returning to his “beloved” Hills District as a sales agent, after his term as CEO of the Sydney Metro network.

Mr Crauford said that he was excited about the prospect of servicing the needs of the Cherrybrook community again.

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“It’s time to head back into the field and I am excited about the future,” Mr Crauford said.

Mr Crauford had been the number one Ray White agent in Cherrybrook, where his business held 28 per cent market share.

He said that he was keen to build a team around his experience.

“I know how to operate at a high level and I have high expectations of myself.

“I am keen to build a team since making the decision to resume under the Ray White brand with my old partners at Ray White Cherrybrook | Thornleigh | West Pennant Hills.

“There is no better brand than Ray White for its tools and support, and while grateful to the White family for my time in a leadership role, I am keen to get back into the field.”

Mr Crauford said that he was keen to get back on the tools.

“Just yesterday, I was grabbing a coffee in the main shopping centre and I met an old vendor plus a previous landlord. All of a sudden, I was back reconnecting with my old clients and people that I count as friends.

“I love real estate. It’s definitely a people business. There is such an intimacy in being invited into someone’s life and home, during what can be a stressful period, to discuss their property ambitions.”

Ray White Group director Dan White thanked Mr Crauford for his dedication over the last two years.

Mr White said that under Mr Crauford’s leadership, six new businesses were opened across the network and there was a “steady increase” in the brand’s market share.

“Andrew has been a long-term member of our Ray White family and we are happy to see him move back into his natural heartland,” Mr White said.

“The Cherrybrook community is lucky to have him and his clients will quickly realise what an authentic and natural operator he is, full of style, class and integrity. We are right behind him and wish him well.”

Ray White’s top recruiter, Andrew McCulloch, is the new CEO of Ray White Sydney Metro.

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