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Professionals extends its reach into regional NSW

By Tim Neary
25 February 2019 | 5 minute read
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Professionals Group Australia has opened two new offices in regional NSW as it looks to expand its national footprint.

Professionals Bonny Hills and Professionals Wauchope opened in quick succession, both operated by Jon and Sharon Slater, who had previously operated under an independent brand.

These two offices follow the opening of eight new Professionals offices in the past year.

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CEO David Crombie said that the network’s growth showed the attractiveness of the Professionals brand.

“Professionals Group Australia continues to grow its agency network, aided by its unique membership model,”' Mr Crombie said.

“Our membership network is different to a franchise system because it allows members to access support through a suite of tools and services. Members have greater autonomy to drive their business forward.”

Late last year, Professionals made a senior appointment to beef up its sales capability in its Western Australia business, as part of a move to a centralised, national structure.

Bill Atkinson re-joined Professionals in the role of business development executive for WA. He had previously worked with Professionals in WA in the role of operations and online media manager.

Mr Crombie said at the time that Mr Atkinson’s extensive industry experience would be well utilised in the group.

He said that Mr Atkinson rejoined the group at a very exciting time.

“The recent move to a centralised, national structure and operation will allow for the better delivery of initiatives and servicing of the members.

“Bill will be part of the national business development team and his focus will be the growth of the Professionals brand in Western Australia and assisting the member services team with delivery of services to members.”

Professionals was founded by six independent real estate agents in 1976. It now has more than 225 agencies under its banner and is among the top 10 largest real estate networks in the country.

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