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Home of the REB Top 100 Agents

First impressions sell property

By Lyall Russell
02 October 2019 | 7 minute read
Sam Gamon reb

As a regular in the top half of the REB Top 100 Agents ranking, Sam Gamon has provided insight into building lasting vendor relationships.

Speaking on an episode of the Secrets of the Top 100 Agents podcast, Sam Gamon of Chisholm & Gamon has revealed how critical first impressions are to deliver success.

Mr Gamon has marked 17 years in real estate, and during that time, he has delivered repeat investment success for clients. Recently, he sold a property for the first vendors he worked with, making it the fourth home he has sold for them since his very first listing in 2001.

“We had three offers on the property and achieved above expectations,” Mr Gamon told host Tim Neary. “To get that testimonial from them at the end as well as having that repeat business is something that really drives me.”

To be able to deliver this repeated success, agents have to get the balance right to make a positive everlasting impression. Mr Gamon starts by making sure vendors know a little bit about him before they first meet.

“I’m acutely aware that its important that they know who I am and what I do,” he said. “I make sure that they have received my video profile, I try and connect with them [by] having a few introductory conversations before I arrive and I make sure that they know a little bit about my statistics, what Im doing in my marketplace and some clients’ reviews.”

The first meeting is just as important, which is why Mr Gamon puts in the time to prepare. He makes sure he is knowledgeable of recent sales in the area, what is selling and what is not. Furthermore, he drives through those neighbourhoods where sales have slowed to try and understand why.

“I come in with a very confident strategy,” he said. “I think that vendors, buyers, sellers always want to know if they can have confidence in the agent and that the agent is going to help them... I want to be able to demonstrate to them that I can do that, and then Ill always aim to list on the spot.

“Im always there to try and get them to a point where they feel most comfortable and are ready to make a decision.”

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