Brendan Wong
A Western Australian agent has been selected to represent Australia at an international luxury property showcase in China.
Director of Harcourts Applecross in Western Australia Eric Hartanto will showcase exclusive Australian property at the Luxury Property Showcase in Shanghai next month.
“This is a wonderful opportunity to promote the amazing properties we have to offer our international investors,” Mr Hartanto said.
Mr Hartanto and his team will promote a selection of property from Harcourts’ Luxury Property Selection brand, including exclusive property from Western Australia, as well as Australia-wide, and property from New Zealand, the United States and South Africa.
He said the showcase would allow him to build strong business relationships with high-end Chinese property investors who were attracted to Australia's education standards, workplace opportunities and relaxed lifestyle.
“These exclusive events provide us with the ideal opportunity to discover what the overseas market is looking for and it enables us to provide that for them," he said.
There will be 36 properties featured from the Harcourts Luxury Property Selection brand, with a total combined value of over $175 million.
“The properties on offer range from $1 million to over $25 million. We have a wonderful mix of property, including large-scale developments, luxury mansions, penthouse apartments, coastal property and a range of lifestyle opportunities from golf to equine properties,” Mr Hartanto said.
The Luxury Property Showcase in Shanghai is an invitation-only expo that allows Shanghai’s elite homebuyers to interact with international leading luxury real estate experts from 25 countries. Over 5,000 visitors are expected to visit the expo this year.
Director of Richardson&Wrench Mosman and Neutral Bay in Sydney Richard Simeon will also be attending the showcase to promote his agency’s properties.
Mr Simeon, who is the only Sydney agent to attend the exhibition, will be accompanied by Monika Tu, owner of Black Diamondz Property Concierge.
“I just see this as an opportunity to list my service to make sure the vendors pick up the best buyers. Our market is becoming a lot more global and to do that we need to have our market out there,” he told Real Estate Business last month.
“All in all, it’s a very exciting and ambitious initiative to be considering. It really just came to me because in the last 12 months I have sold $180 million in properties and I’ve been invited to represent some of our market’s best homes, and this is the next leap in the service.”