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REB asked Professionals PSC general manager Alastair Lias for his views on the challenges facing the industry and what agents should be planning for over the next 12 months.
Mr Lias said there is a lot of uncertainty in real estate now, placing the industry in a heightened state of flux.
“Never before has the industry moved as quickly as it is now,” he said.
While change is coming, there is no clear indication of what the change will be or where it will come from, Mr Lias said.
“With no real disrupter yet in our industry, there is certainly plenty of disruptions and market pressures on many real estate businesses.”
Mr Lias said agents need to keep an eye on the big picture and stay focused on their buyers and sellers.
“Professionals strives to offer far more than greater dollar for dollar value,” he said.
“We have extensively researched the customer journey and many of our products and services are geared to protect our members from disruption and enable them to create early listing opportunities.”
Mr Lias said momentum is the key to success in real estate and consistency pays dividends in the long run.
“With many agents thinking from transaction to transaction, we provide the longer-term solutions to assist our members remain competitive.”
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