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Do you have a huge real estate database with thousands of leads that may be cold and forgotten? You are not alone. Learn how a contact centre can help.
There is never a slow day in the property business. Agents have a lot on their plate and often don’t have time to deal with a long list of leads.
If you find yourself falling behind on your lead follow-up efforts, what’s your alternative? Consider outsourcing to a contact centre.
Beyond the usual message-taking and phone answering services, a contact centre can help with your outbound sales calls whenever you’re too busy or short on staff.
Here are key points on why turning to a trusted outsourced support partner might be the next best investment for your real estate agency.
More appointments, less admin work.
Successful appointments do not happen by accident. It’s not as simple as punching dates into your calendar. With the help of an outsourced support partner like a contact centre, you can book those property appraisals more efficiently.
This starts with providing your partner with your list of leads to call. Sales consultants will then reach out to your prospects, pre-qualify them by gauging their interest in buying or selling, and if they’re motivated to list or own a property within a given timeframe. Ultimately, the goal is to keep engagement going until a meeting is arranged between you and the property lead.
Once an appointment is booked, the contact centre takes care of all the tedious work that goes into coordinating schedules, sending follow-up reminders to all parties, even re-booking appointments if needed.
By outsourcing your appointments, you can reduce the chances of no-shows or cancellations. It’s also a way to keep track of your property appraisals easily. Now, you can skip the time-consuming admin legwork and focus more on closing the deal.
Multiple callbacks to your property leads.
Perhaps you just had an open house event and want to take advantage of your property leads’ interest. It is possible to call back all those who attended on your own, but why would you?
Instead, you can rely on a contact centre partner to take over your follow-up efforts. It’s no secret that connecting with the right leads require multiple touch points. That’s why sales professionals follow up on a lead multiple times before deciding they’re not a fit. It’s a process that demands time and a keen sense of who to prioritise.
Fortunately, your follow-up strategy does not have to be a solo effort. Sales experts from your outsourced support partner excel in this area. They can proactively engage with your leads at multiple stages of the purchase journey and offload the burden from your sales team. It’s a quick solution to filter out the tyre kickers and pass the hot leads back to your sales team.
Another great thing about these outbound calling services is you can tailor fit them according to your follow-up purpose. Whether it’s to collect feedback after your property tours, to update information within your CRM, or to aid with your market research.
So rather than keep your lead follow-up efforts in the backburners, you can collaborate with an external partner and turn “potential” into profit.
Responsiveness in times of high demand.
On top of outbound calling services, you can outsource your customer support to manage missed calls.
With round-the-clock availability, a dedicated customer support staff can be at your disposal 24/7. Unlike an in-house receptionist, a contact centre remains on-call to take incoming calls and capture inbound leads during and beyond your business hours. The team ensures your business stays reachable to handle any client enquiry, tenant concern, or maintenance request promptly.
It’s the perfect back-up for your call overflows during busy periods or coverage for after-hours, weekends, and holidays.
With help readily available across multiple communication channels, an outsourced customer support team ensures that no lead slips through the cracks.
The right outsourced support partner can tailor solutions for you.
To wrap up, contact centre outsourcing is not just about finding a provider to manage your inbound or outbound calls. It is an investment. Thus, it should feel like having a valuable extension of your own team. It’s about having a true collaborator, a partner that can deliver tailored and flexible solutions to support your success.
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