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In a bid to stamp its authority as a MarTech comms “trailblazer”, a Sydney and Central Coast agency group has created a brand-new role in its business.
Di Jones has appointed Grant Gordon into the role of “Head of Brand and MarTech”, with immediate effect.
As well as holding responsibility for brands such as McDonald’s McCafe and Woolworths Liquor, Mr Gordon was most recently the head of marketing at McGrath Estate Agents, after also spending time with LJ Hooker.
Commenting on his new role, the new addition called Di Jones “an exciting brand which is embracing technology to enable agents to play a more meaningful role with our customers”.
Considering Di Jones’ leaders as “visionary leaders” who are “fresh and progressive”, Mr Gordon said: “They are putting systems in place to create a unique and modern business which is well positioned to capitalise on a sector that is thriving. 2021 is set to be a revolutionary year for the brand and the real estate industry.”
Mr Gordon’s appointment means Di Jones is “poised to change the future landscape of the real estate profession”, according to CEO Dean Mackie.
“The digital and tech space is more important now than ever before,” Mr Mackie noted.
“Not only do we have the best technology in the business, we now have the best talent in Grant Gordon.
“Di Jones is constantly responding to consumer behaviors and Grant is well equipped to ensure that our evolution continues.”
ABOUT THE AUTHOR
Grace Ormsby
Grace is a journalist across Momentum property and investment brands. Grace joined Momentum Media in 2018, bringing with her a Bachelor of Laws and a Bachelor of Communication (Journalism) from the University of Newcastle. She’s passionate about delivering easy to digest information and content relevant to her key audiences and stakeholders.
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