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‘Disrupting the way agents find vendors’: Property research platform appoints new property expert and ambassador

By Liam Garman
21 February 2025 | 6 minute read
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View.com.au has appointed an industry veteran and star of Luxe Listings as its new property expert and ambassador.

Simon Cohen has been appointed as View.com.au’s new property expert and ambassador, bringing 20 years of industry experience across real estate – including heading one of the country’s largest buyer’s agencies and starring on some of the market’s biggest television series.

In his new role, Cohen will be delivering essential market analysis and research designed to help Australians better navigate their property market journeys.

It is also set to include features on Seven West Media’s news and entertainment platforms while also producing content for View.com.au, ACM and Seven West Media outlets, including Seven News and 7News.com.au.

In addition to leading one of Australia’s largest residential buyer’s agencies Cohen Handler, he is also a judge on Channel 7’s Dream Home and features on Luxe Listings.

“As someone who lives and breathes real estate, I’m excited to partner with View.com.au to help Australians make smarter property decisions,” said Cohen.

“View.com.au is not just changing the way people research and find property, it’s disrupting the way agents find vendors, and I’m thrilled to share my knowledge, experience and passion to help guide buyers, sellers and agents alike.”

Antony Catalano, executive chairman of View Media Group, welcomed the appointment, explaining that Cohen’s insights will help Australians gain a “clear view” of the property market.

“Simon Cohen is one of the most trusted and knowledgeable voices in Australian real estate. His expertise, credibility and deep industry connections align perfectly with our mission to empower Australians with the best property insights and provide a complete view of the property market,” he said.

“We’re thrilled to have him on board as we expand our reach to Australian audiences through our media partnerships with Seven West Media and ACM.”

Cohen will also provide his personal expertise in real estate to help agents continue developing their career, offering advice on branding, negotiation and client success.

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